Reactive Bag Targets
Durable bag target systems designed for repeated shots, easy arrow removal, and reliable feedback, supporting focused archery practice for backyard shooters, ranges, and high-volume training programs.
Build a smarter practice environment with Moving and Reactive Target Systems backed by Morrell Targets’ decades of archery-target innovation. From durable bag targets to range-ready configurations for schools, dealers, and competitive shooters, our systems emphasize easy arrow removal, long target life, and dependable support so every session produces more confident, repeatable shooting indoors, outdoors, and across serious training programs.

Explore durable target systems and support programs for practice ranges, schools, retailers, and competitive archery organizations.
Durable bag target systems designed for repeated shots, easy arrow removal, and reliable feedback, supporting focused archery practice for backyard shooters, ranges, and high-volume training programs.
Range-ready target solutions help commercial archery ranges and tournament organizations build dependable lanes using Morrell’s durable designs, rebuildable options, and proven performance under repeated shooting.
NASP-approved target options, scoring paper, replacement covers, and youth bag targets help schools, camps, 4-H clubs, and community programs run consistent archery instruction season after season.
Moving and Reactive Target Systems should make practice more engaging without sacrificing durability. Morrell Targets brings over 40 years of target-building experience to systems that support repeated shooting, clear shot response, and easy arrow removal. Whether you manage a school program, retail range, or serious home setup, our Made-in-the-USA approach helps keep training efficient and equipment dependable.

See why archers, schools, dealers, and tournament organizations continue trusting Morrell Targets for durable performance.
Morrell Targets combines practical product design with decades of trusted archery support.
Family owned since 1986, guided by Dale Morrell’s practical archer-first product mindset.
Targets are Made in the USA with durability, value, and dependable support prioritized.
Proprietary designs emphasize easy arrow removal, rebuildable covers, compression technology, and long service life.
Voted #1 in consumer and dealer contests for 20+ years running by archers.
Meet the people and values behind Morrell Targets.

Owner/Founder
Dale Morrell is the Owner and Founder of Morrell Manufacturing, Inc., the company behind Morrell® Targets — America's premier archery target manufacturer. Back in the mid-1980s, while working day to day as a brick mason, Dale began crafting a bag target design in his garage driven by his passion for archery and a desire for a target that offered easy arrow removal and lasting durability. That hands-on ingenuity became the foundation for what is now a nationally recognized brand celebrating over 40 years in business. Dale's commitment to building great products backed by even greater customer support remains the core philosophy of Morrell® Targets, guiding the company's continued innovation, Made-in-the-USA manufacturing, and its role as a trusted partner to archers, schools, and competitive shooting organizations across the country.

Data Protection Officer
Shanna Bourne serves as the Data Protection Officer at Morrell Manufacturing, Inc., the company behind Morrell® Targets. In this critical role, Shanna is responsible for developing and implementing the company's comprehensive roadmap for complying with data protection regulations, including GDPR. She plays a key part in promoting awareness of data privacy practices across the entire organization, ensuring that both customer and business data are handled with the highest standards of integrity and security. Shanna's work reflects Morrell® Targets' broader commitment to operational excellence and customer trust — values that have been central to the company's reputation since its founding in 1986. Her dedication helps ensure that customers can interact with Morrell® Targets with full confidence in how their information is protected.
Moving and Reactive Target Systems are practice setups designed to make shooting more dynamic and feedback-driven. For archery users, Morrell Targets supports this through durable bag, foam-core, range, and school target solutions that withstand repeated impacts, show shot placement clearly, and allow easy arrow removal. The goal is more realistic training without short target life or frustrating maintenance.
Get practical guidance before choosing your next target setup.
Consumer and dealer contest recognition.
Trusted supporter of school archery programs.
American manufacturing for durable archery targets.
Tell us about your range, school, retail, or training needs, and our team will help identify the right Morrell Targets solution.
For immediate assistance, feel free to give us a direct call at 800.582.7438. You can also send us a quick email at info@morrelltargets.com.
For immediate assistance, feel free to give us a direct call at 800.582.7438. You can also send us a quick email at info@morrelltargets.com.